Easily create targeted audience segments based on their purchase history, buying patterns, engagement on the website and app, attributes, or any other set of data available to you. These segments will be found up-to-date and ready whenever you need to launch cross-platform marketing campaigns.

Personalize every experience utilizing customer insights and behavioral data to target accurate product recommendations, coupons, or other promotions to your customer, across platforms. Be it mobile, SMS, Email, or web notifications.

With CDMS, you have the opportunity to manage multiple marketing channels from one place. Make optimal use of our native channels including SMS, website, push notifications, email and digital ads to execute personalized marketing campaigns. Also, optimize your budgets by measuring the success of ongoing campaigns and benefiting from real-time customer insights regarding how your customers interact with your brand.

Automate your customer journeys at scale by ensuring that trigger messages are sent on the right time across communication channels with relevant content that resonates with the customer’s current activity, life-cycle stage, and buying behavior. This is made possible through our intuitive, drag-and-drop canvas alongside multi-channel and multi-device experiences.

Make efficient and well-informed marketing decisions by timely gauging the impact of your campaign’s performance through ready dashboards and cross-platform campaign analytics.