Businesses generally have a few common goals: drive efficiency, reduce costs, and break silos. These goals lay the groundwork for a forward-thinking organization to adapt and innovate. Fortunately, Microsoft Dynamics 365 was created to help organizations achieve exactly the same. This cloud-based ERP and CRM solution links people, data, and processes, transforming businesses into a hyperconnected unit, driven by speed and agility.
Dynamics 365 is a suite of Dynamics Apps designed to manage and streamline various business operations, including finance, sales, marketing, customer service, human resources and operations. In addition, Microsoft Dynamics 365 provides real-time insights and predictive analytics, allowing organizations to make informed decisions and drive growth. With its flexible deployment options and integration with other Microsoft products, Dynamics 365 is a versatile platform for businesses of all sizes.
This blog post discusses the top Microsoft Dynamics 365 apps essential for any business looking to scale and achieve operational excellence.
Top Microsoft Dynamics 365 Apps
You can choose one app, combination of a few or all. The best part is all Dynamics 365 applications are designed to work together. Also, they can easily integrate with your existing system to create a comprehensive solution that connects your entire business. Letting you evolve the way you manage your operations and transform how you connect with your customers!
Let’s see how your business can do more with less using the top Dynamics 365 apps:
Dynamics 365 Sales
Dynamics 365 Sales is an app that drives revenue by connecting your sales and marketing teams. It helps teams manage their sales pipeline, track customer interactions, and close deals faster. The app integrates with other Dynamics 365 apps, including Marketing and Customer Service, to provide a complete view of customer interactions and history. Other than that, it also includes features such as lead and opportunity management, account and contact management, and forecasting.
With the sales app, you can boost sales and engagement at every customer journey stage with an integrated sales and marketing solution. The sales app also provides in-the-moment insights about customer sentiments and emotions to guide your sales approach.
Here are some unique features of the sales app:
- Gain visibility into your customer needs
- Lead customers into the sales pipeline and close more deals faster
- Real-time coaching and productivity tools for your team
Dynamics 365 Marketing
Microsoft Dynamics 365 Marketing is a cloud-based marketing automation platform designed to help businesses orchestrate personalized journeys across all touchpoints and strengthen customer relationships. It offers a range of tools for lead generation, email marketing, event management, customer segmentation, and personalization, all integrated with the Dynamics 365 CRM platform.
The app gives you a unified view of customer data to deliver targeted and relevant experiences across all touchpoints. Dynamics 365 Marketing also features advanced analytics and reporting capabilities, giving marketers insights into campaign performance and customer behavior.
Some interesting features of the marketing app include:
- Engage with customers in real-time to enable personalized customer journeys
- Use AI-driven recommendations for turning insights into actions
- Orchestrate customer journeys across different touchpoints
Dynamics 365 Customer Service
The dynamics 365 Customer Service app is designed to create exceptional customer support experiences. It features an intelligent contact center solution for businesses to deliver transformative outcomes.
The app includes case management, knowledge management, and omnichannel communication features. With these capabilities, organizations can manage customer feedback and inquiries across multiple channels. The Dynamics 365 Customer Service app also integrates with Dynamics 365 Sales and Marketing app to provide a complete view of customer interactions and history, helping support teams resolve issues faster.
With Dynamics 365 Customer service, businesses can:
- Deliver exceptional customer service
- Optimize service operations and boost agents’ productivity
- Personalize customer experiences to delight them
- Resolve customer issues fasters
- Empower your team with actionable insights
