How to create a customer-driven marketing strategy that works
Marketing used to be a lot less complicated. Today, the way users interact with brands is evolving remarkably with continual changes in technology and the proliferation of channels. Consumers are no longer following a linear path when it comes to shopping. Switching between multiple devices and channels is the new trend. Once upon a time, […]
The ultimate guide to building a fully automated supermarket (part 2)
Retail hasn’t been the same in recent years. The rise of eCommerce behemoths like Amazon is forcing grocery retailers to adopt agile and competitive business models. Businesses, hence, have no choice but to embrace automation. As a result, many supermarkets and grocery stores are now implementing automated systems to streamline their operations and […]
The ultimate guide to building a fully automated supermarket (Part 1)
The grocery retail industry is under immense pressure. Higher costs of managing supply chains, market volatility, inflation, higher investments to match new competition, and rising labor costs collectively have shaken the sustainability of grocery businesses. In addition, customer expectations continue to surge, raising the bar for personalized service. As a result, retailers are struggling to […]
6 key benefits of ERP integration to drive business excellence in retail
Tbe past three years were a catalyst of change for the retail industry. A convergence of forces, including supply chain disruptions, the Great Resignation, inflation, new consumer behaviors, and silos of legacy systems, forced businesses to rethink their strategy. The key is to look for vigilant management responsiveness, embrace automation and explore the benefits of […]
Confiz host a live webinar on how grocery retail businesses can achieve operational excellence
On Monday, 28th November 2022, Microsoft and Confiz hosted “Embrace the Path to Operational Excellence with Dynamics 365”, a live webinar highlighting the need for a future-ready solution to address the challenges of the digital grocery ecosystem. The panel included Mohammed Reza, Director of Business Development at Confiz, Bilal Yaqub, Pre-Sales Dynamics Consultant at Confiz, […]
What is personalization in digital marketing for eCommerce retailers?
The Power of Personalization in Digital Marketing for eCommerce Retailers Personalized marketing is the make and break of any eCommerce marketing strategy in today’s competitive world. As brands battle for consumer dollars, the way to win is through personalization. Consumers want to see useful and contextually relevant ads based on their interests. In simpler words, […]
Confiz and U&I Group join hands to reinvent retail, wholesale, and distribution operations globally
Mr. Hashim Ali, Chief Operating Officer at Confiz, and Mr. Safeer Khan, Executive Director at U&I group, joined hands to scale the retail, wholesale, and distribution operations for U&I group. This conglomerate holds the largest retail brands in Pakistan, like J., JJInternational, Almirah, Al Tayyab, and U&I Garments. As part of this strategic agreement, Confiz […]
Best practices for supply chain management in grocery retailing
Just because your business is not as big as Walmart’s doesn’t mean you can’t benefit from Supply Chain Management (SCM). Running out of stock is a nightmare for every retailer, regardless of the size of the business. Grocery Retail is no different. Food retail has always been a tough and turbulent market, but grocery itself […]
Multi-channel marketing: What it is and why it matters
We all know multi-channel marketing is important, but what is the reason for it? The answer is simple, so you can be where your customers are. And they are everywhere. After acknowledging that your customers exist, the next important step is understanding how they think and process things. Gone are the days when customers could […]
Dynamics AX to Dynamics 365 migration: 5 steps for a successful upgrade
As technology evolves, so do the tools businesses need to operate. One such example is Microsoft Dynamics AX. Since mainstream support for AX ended in October 2021 and the extended support is ending soon; Microsoft will no longer provide updates or technical assistance for this software. As a result, businesses must start planning and preparing […]