Power Automate free vs. paid versions: Choosing the best fit for your business

September 27, 2023

As competition in the marketplace increases, automation has emerged as a necessity. It is important for businesses as it eliminates manual errors, reduces costs, improves accuracy, and enables better utilization of resources for growth and scalability.

According to Mckinsey, 50% of work can be automated in today’s age as 94% of workers say they perform redundant, time-consuming tasks in their role. As a result, companies seek to invest in technology that can automate processes and boost business efficiency.  One such software is Power Automate. Microsoft Power Automate is a robust business process automation platform that enables organizations to automate repetitive tasks, integrate systems, and enhance productivity.

A study by Forrester found that organizations using Power Automate reported a 199% return on investment (ROI) over three years. Moreover, the platform comes with various benefits that help streamline business operations.

This blog will do a deep dive into what Microsoft Power Automate entails, an overview of Power Automate free vs paid and explore the better choice for your business.

What is Microsoft Power Automate?

Microsoft Power Automate is a cloud-based service provided by Microsoft that empowers users to create and automate workflows across multiple applications and services. It enables businesses and individuals to automate repetitive tasks, streamline processes, and integrate data and actions between different systems and services.

Power Automate offers a visual, low-code approach to building workflows where users can create automated processes without extensive coding knowledge. It provides a wide range of pre-built connectors to various applications and services such as Microsoft Office 365, SharePoint, Dynamics 365, Teams, and hundreds of other popular services like Salesforce, Twitter, Dropbox, and more.

Overview of features and capabilities of Microsoft Power Automate

Microsoft Power Automate offers a range of features and capabilities to automate workflows and integrate systems. Here are some key aspects:

  • Connectors: Power Automate provides hundreds of pre-built connectors to popular applications and services, allowing seamless integration and data exchange.
  • Low-code visual designer: The platform offers a visual, low-code interface where users can create workflows by simply dragging and dropping actions, triggers, and conditions.
  • Triggers and actions: Power Automate allows you to define triggers that initiate workflows based on events such as receiving an email, creating a new file, or updating a record. Actions represent the steps to be performed within the workflow.
  • Templates: Power Automate offers a wide range of pre-built templates for common use cases, allowing users to quickly set up workflows for tasks like approval processes, data synchronization, notifications, and more.
  • Data manipulation: The service provides data transformation capabilities, enabling users to manipulate and format data from different sources. You can extract information, apply filters, convert formats, and perform calculations within your workflows.
  • Conditions and loops: Power Automate allows you to define conditions to make decisions and control the workflow flow. It also supports loops to iterate through a collection of items or repeat actions until a certain condition is met.
  • Mobile capabilities: Power Automate integrates with Power Apps, enabling you to build mobile apps with custom workflows. This allows users to interact with and trigger workflows from their mobile devices.
  • Approval processes: Power Automate enables the creation of workflows for approval processes, where requests can be routed to the appropriate stakeholders and tracked for status updates.
  • Notifications and alerts: You can configure Power Automate to send messages or alerts through various channels like email, Microsoft Teams, or mobile push notifications. This helps keep users informed about important events and updates.
  • Monitoring and analytics: The platform provides monitoring and analytics capabilities to track the execution and performance of workflows. You can view workflow runs, check for errors, and gather insights on usage and efficiency.
  • Robotic Process Automation (RPA): Power Automate incorporates RPA capabilities, allowing users to automate repetitive tasks by interacting with desktop applications and web browsers.
  • Security and compliance: Power Automate adheres to Microsoft’s security and compliance standards, ensuring data privacy, encryption, and protection. It supports Azure Active Directory for user authentication and access control.

These features and capabilities of Microsoft Power Automate empower users to automate workflows, integrate systems, and enhance productivity by reducing manual effort and streamlining processes.  

Considering its various benefits, a common question that arises is whether organizations should opt for the free or paid version. The following is a complete analysis of Microsoft Power Automate free vs paid.

Power Automate free vs paid version: What features can you expect?

To do a thorough comparison of Microsoft Power Automate free vs paid versions, it’s important to evaluate the capabilities offered by both.

Power Automate’s free versions include features like:

  • Accessible recorder: Easily add various actions and record desktop and web applications within a single desktop flow.  
  • Intuitive designer: Organize your flow logically using the drag-and-drop visual designer while capturing the core logic of your automation through desktop and web recorders within a single desktop flow.  
  • Wide browser support: Benefit from intelligent data extraction capabilities across major web browsers such as Microsoft Edge, Internet Explorer, Chrome, and Mozilla Firefox.  
  • Pre-built actions: Access a diverse collection of over 400 pre-built actions seamlessly integrating with numerous systems.  
  • Expanded action options: Automate a wider range of non-API systems with new support for SAP, legacy terminals (e.g., mainframes and AS/400), Java apps, Citrix, and more.  
  • Exception handling: Take advantage of exception handling to automate complex cases that require validation and proactively manage flow settings to ensure uninterrupted completion without human intervention.

On the other hand, Power Automate’s Premium version contains all the features from the free version as well as:

  • Cloud flow integration: Gain the ability to trigger and schedule flows with cloud flows.  
  • Dataverse storage: Store newly created desktop flows built with Power Automate centrally in Dataverse, ensuring environment isolation and role-based access.
  • Sharing and collaboration: Collaborate with team members by sharing flows and granting specific access levels such as co-development or run-only.  
  • Centralized management and reporting: Automatically save new flows and execution logs to the Power Automate service for streamlined, centralized management and reporting.  
  • Enhanced capabilities: Access additional functionalities like AI Builder, integration with cloud flows, utilization of over 400 premium and custom connectors, unattended RPA (with unattended add-on), and much more.

Power Automate free vs paid version: Which one to choose?

If you have budget constraints or prefer not to invest in a subscription, the free version can be a suitable option. Businesses with basic automation needs and simple automation requirements can work within the usage limits and capabilities of the free version.

Moreover, the free version allows you to explore and familiarize yourself with Power Automate’s features and functionality without committing to a paid subscription.

However, a paid subscription would be more appropriate if you require access to premium connectors, advanced features, and increased usage limits. Paid plans offer a wider range of connectors, allowing you to integrate with various systems, services, and applications seamlessly.  

Moreover, the paid plans provide the capacity and performance needed for businesses anticipating high workflow volumes or complex automation scenarios.


Automation is essential for businesses to eliminate errors, reduce costs, and improve productivity. Microsoft Power Automate is a cloud-based service that automates workflows, integrates systems, and enhances efficiency.  

It offers a visual, low-code approach, pre-built connectors, and features like data manipulation, mobile capabilities, and monitoring.

It’s important to consider your budget and automation needs when choosing between the free and paid versions of Power Automate. The free version suits basic requirements and exploration, whereas the paid version provides advanced features, premium connectors, higher usage limits, and better support.  

So, contact us at marketing@confiz.com and let our experts evaluate specific needs to determine the best fit for your business.