Exploring digital product engineering: Phases, challenges, and emerging trends


Digital product engineering involves researching, analyzing, designing, developing, testing, supporting, and optimizing products throughout their lifecycle to ensure that concepts are transformed into viable user-friendly products. Without such a process, companies might struggle to design, develop, and refine their offerings effectively, reducing competitiveness. The absence of digital product engineering could significantly impede the ability to […]

Practicing data: An overview of the digital transformation process


The way businesses operate is continuously evolving. A 2020 global survey by Mckinsey & Co found that around 66% of business leaders from various industries planned to fully automate at least one of their businesses, an increase from 57% two years ago.   It is more crucial than ever to have clearly defined procedures and practices that […]