Customer-Driven Marketing Platform

Make your customers’ journey highly personalized and memorable through this intelligent marketing platform. Easily connect with your customers, no matter the channel. Email, SMS, Digital Ads, Web and Mobile notifications – Customer Driven Marketing Platform - CDMP covers it all.

Core Features
Powerful Marketing Capabilities
in one Platform

faster decisions
Customer Data Platform
revenue building
Marketing Automation
organizational agility
Audience Segmentation
drive differentiation strategy
Omnichannel Execution
catalyst for innovation
Content Personalization
digital and customer first
Reporting & Analytics

Create a single source of truth

With a CDP at its core, CDMS allows you to integrate, collect, and activate in-depth profiles of every known and anonymous customer. Having a single source of truth enable your business to have better customer engagement and drive personalization at scale across all channels and devices.

Build highly targeted audiences

Easily create precise audience segments based on any combination of contact attributes, channel engagement, purchase history, web and app behavior or any other data available to you. Segments are always up-to-date and ready to use across campaigns or channels within CDMS or can be synched to external platforms.

Personalize every experience

Deliver 1:1 customer experience across all channels and devices using our powerful personalization engine. Use any combination of data from your contacts, relational tables, product recommendations or coupons to personalize any channel, whether it’s email, SMS, mobile or web notifications.

Manage all channels from a single place

Use our native channels including email, SMS, digital ads, web and push notifications to execute omnichannel campaigns and measure their success. Get real-time insights on how your customers engage with your brand across channels to optimize your marketing strategy and budget.

Automate customer journeys at scale

Make the shift from channel-driven to customer-driven marketing by coordinating multi-channel, multi-device experiences. Easily design and launch automated customer journeys using our intuitive, drag-and-drop canvas. Trigger timely messages across channels with relevant content that responds to customer behaviors, context and activity.

Get a holistic performance overview

CDMS Analytics provides a holistic view of your omnichannel marketing performance, allowing you to see what works and what doesn’t, faster than ever. We’ve gathered all the analytics you need in one place so you can compare channels, measure the impact of your efforts, and optimize your marketing strategy in real time.


Explore how customer-driven marketing can help you with your growth journey!

Industry Focus

Drive Customer Engagement with CDMS

Want to offer a compelling omnichannel experience to your customer and drive business growth? Confiz helps you transform and succeed using technology, insights, and innovation.

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