Project Overview
Hush Puppies partners with Confiz to elevate its customer experience and minimize the costs through optimized e-commerce operations
The need
With the recent paradigm shifts in the retail landscape, Hush Puppies- the global footwear brand- started working on the long-term strategy to win in the post-covid world and started investing in technologies that will enable them to grow and integrate their network for the future, through partnership with the tech giant Confiz. This thought-process drove their decision to implement Microsoft Dynamics 365 Finance and Operations, as they decided to move towards omni-channel network to boost their customer retention and customer satisfaction scores.
The Solution
Confiz implemented Microsoft Dynamics 365 Finance and Operations to ensure 100% order fulfillment by syncing inventory across Hush Puppies’ retail stores, with their e-commerce Platform while ensuring financial visibility and data security with the built-in capabilities of Dynamics 365 F&O, Power BI and Microsoft Cloud.
The Outcome
Faster order fulfillment
In-sync inventory operations and faster order fulfillment led to growth in market share
Enhanced security and agility
Improved security protocols and boost in operational agility through Microsoft Cloud Migration
Improved customer satisfaction and efficiency
Increase customer satisfaction, reduced lead time, repeat purchases due to multiple order fulfillment centers in place
End-to-end financial visibility
Financial transparency across all retail touch points.
